CUPRA, il marchio automotive di Barcellona, presenta al CUPRA Garage
Milano, Corso Como 1 una duplice attivazione. Animerà la città
presentando la collaborazione con Mooney VR46 Racing Team della quale è
Official Partner nei campionati MotoGP-Moto2 e creerà un’esperienza
interattiva alla scoperta dell'animo unconventional di CUPRA. Un doppio
evento dedicato alla CUPRA Tribe e agli amanti del design che avrà fra i
protagonisti le vetture CUPRA Formentor e CUPRA Born, la prima CUPRA
100% elettrica
Tutti i giorni c'era la possibilità di immergersi nel brand attraverso un'installazione interattiva.
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Tutte le sere il CUPRA Garage è stato protagonista di un aperitivo con DJ Set.
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Per tutta la settimana del Fuorisalone abbiamo installato un container di 12 metri in piazza XXV Aprile, dove le persone potevano giocare con i valori del brand.
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Hanno parlato del progetto
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